That is the very question that underscores our entire industry. Sometimes it makes all of us wonder why network marketing works for some of the big gurus out there, but it doesn’t work for the majority of people.

There’s a really simple answer: Work

Nothing about building a successful MLM business is fast or easy, but if you’re willing to put in a lot of work on the front end – and work through the plateaus, the ups and downs – then you’re really setting yourself up for an avalanche of wealth and success on the back end.

What most people don’t realize is that nobody starts from nothing and becomes an instant MLM success over night. If you’ve heard those stories, throw them out of your mind. They are false and misleading (probably told to you as part of a pitch). While you can make some great money in the network marketing business, you will have to work hard up front for little or no return… or so it seems.

If you are willing to put in all of that hard work and not quit when you don’t see immediate gains (like most people do), you’re already half way to success. As most millionaires will tell you, the first million is the hardest. And it’s so true. Once you’ve done a hard task the first time, the second time isn’t nearly as hard. Besides, once you get the ball rolling, the succesful momentum will carry you farther than you can ever imagine.

So next time someone asks “Why Network Marketing Works,” tell them “Hard work.”

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There is. And it’s such a simple concept that you’ll probably kick yourself once I tell it to you.

Email.

Yup, that’s right I said “Email.”

What’s the big deal about email you ask? Think about it, how many times do you check your email every day? Better yet, how many times do you send an email every day? Now imagine if all of those messages had a little tag line explaining your business and a call to action?

It’s be great, right? But it gets better. What if you could set up your email in two minutes so that it would send this tag line on every message you sent out? You can. It’s super simple, too.

Just go into your email settings and “Add A Signature.” It’s different for every email system, so I won’t give detailed instructions, but you should be able to find it relatively easily. Then simply add your message in the box provided and wholah! From now on, every email you send out will have your little advertisement at the bottom of it! You won’t have to do anything that you aren’t already doing – that’s making your time work for you if I’ve ever seen it!

Before long you’ll have a giant MLM Leads List, with very little effort on your part.

For the best results:

Be sure to make a short, but solid pitch. It’s gotta be short (otherwise people won’t read it), if you can drill it down to one sentence – perfect.

And it’s got to have contact instructions so they know to contact you via which ever method you prefer.

Some Examples:

“I make money while I sleep, call me at (xxx) xxx-xxxx and find out how you can, too!”

“Tired of your job? Find out why I said “Goodbye” to my boss for good, and make more money than I ever did at work – just shoot me an email for more information.

Those are just a few examples, but with your own creativity I’m sure you’ll have no problems promoting your network marketing business by email.

Before you get too carried away, though, be sure to check out our page dedicated specifically to MLM Leads.

Now that that’s out of the way, let’s get to work:

Where To Find Network Marketing Leads

Music Shops. Musicians are notoriously broke, but always drooling over the newest gear. It’s the perfect storm in terms of warm MLM leads. Just a word of caution, though, stay away from the type of music stores that rent school band-style instruments. The clientele there isn’t the best. Instead, focus on guitar shops… basically, anywhere a rock and roll musician junkie is likely to be hanging out. If the common phrase is “trumpet” stay away – if it’s “dude” then prospect away.

Bulk Food Stores. Let’s be honest, most people don’t enjoy over crowded savings stores where you have to buy everything by the pound and then pack your own groceries at the end of the checkout isle. But they’re hugely popular. Why? Because money is tight – and when money is tight, we put ourselves in positions we’re not excited about just so we can pay the rent at the end of the month. These folks are literally begging for a reason not to shop here any more. Why not give them one?

The Gas Pump. Think about this: at a gas pump, not only do you have a captive audience, but you’re dealing with people who are likely unhappy about the high price of gasoline and all the money they’re pouring into their fuel tank. Chat them up, then see if they bit.

These are just a few of the clever places that are teaming with warm MLM leads, which means if you can tap into them, you’ll be well on your way to an awesome MLM Lead Generation strategy of your own.

Plus, it helps answer the age-old question of Where To Find Network Marketing Leads.

MLM Stands for “Multi-Level Marketing.”

It’s an acronym commonly associated with the Network Marketing (sometimes called the “Direct Selling”) Industry. Whether you’re a network marketer yourself or not, there’s a great chance that you’ve heard the acronym several times.

But perhaps the better question is:

What Is An MLM Business?

An MLM business is a home business model that allows the franchise owners to market products or services directly to the customers, rather than selling through retail outlets. The advantage is that because there is no middleman retail markup, the business owner makes a hearty commission from each sale.

What’s more is that the business owner can recruit other people to join the system by starting their own similar businesses, and by doing so actually create a downline for the original business person.

When someone in your downline makes a sale, you make a commission from that sale too! Granted it’s not usually as large as a direct sale (one you made yourself), but it’s money in your pocket – money you didn’t have to do anything to earn!

Ever heard of the phrase “Passive Income?” This is it. Making money without putting in the effort. Waking up and finding out that your downline is already earning you money is one of the greatest joys in the financial world.

Visit our main MLM page for even more information!

Hopefully that helps answer your question about “What does MLM stand for.”

You’ve probably heard that it takes “Drive” to make it in MLM. In fact, chances are it’s been beaten over your head so many times that you could recite it in your sleep. But there’s a bigger elephant looming in the room: Knowledge.

You see, knowledge makes all the difference in the world when it comes to building a successful home business. Drive is wonderful, but it’s like running a race – it doesn’t matter how fast you run if you’re not running in the right direction. In this sense, know-how is the compass that guides your drive. In fact, once you’ve set your bearings in the right direction, you’d be amazed at how much easier running an MLM business becomes.

Running An MLM Business: Work Smarter, Not Harder

While it’s true that there is no substitute for hard work, it’s important to realize that smart work is even more important. For illustrative purposes, imagine two ditch diggers: one is using a garden shovel and the other one is using a backhoe. Who will finish their ditch first? Obviously the guy in the backhoe – not that he didn’t work as hard (because he did while he was digging), it’s just that by the time the shovel guy finishes, the backhoe guy is already four or five steps ahead.

And guess who will likely burn out? That’s right, the shovel guy. If his back doesn’t break, his spirit certainly will.

MLM Knowledge

What does it take to work smarter in MLM? Your first step is to take a leap backwards and evaluate everything. Why are you working the way you’re working? Why are you prospecting the way you’re prospecting? Why are you selling the way you’re selling? Is it because someone in your upline told you to do so? Or did you read it in a book? Chances are, these people are only regurgitating what other people have said – they’re not offering experience, rather they’re offering a long game of telephone.

And that’s not a game you want to play.

If you’re serious about taking your MLM Business to the next level, visit our home page HERE and learn all about Running An MLM Business The Right Way.